A survey of digital B2B platforms and marketplaces for purchasing industrial product service systems: A conceptual framework Submitted by rest1 on Thu, 05/29/2025 - 15:53 Read more about A survey of digital B2B platforms and marketplaces for purchasing industrial product service systems: A conceptual framework
The Coronavirus crisis in B2B settings: Crisis uniqueness and managerial implications based on social exchange theory Submitted by rest1 on Thu, 05/29/2025 - 15:53 Read more about The Coronavirus crisis in B2B settings: Crisis uniqueness and managerial implications based on social exchange theory
Market interactions, trust and reciprocity Submitted by rest1 on Thu, 05/29/2025 - 15:53 Read more about Market interactions, trust and reciprocity
What is STP marketing Submitted by rest1 on Thu, 05/29/2025 - 15:53 Read more about What is STP marketing
Machine learning and A.I. in marketing – Connecting computing power to human insights Submitted by rest1 on Thu, 05/29/2025 - 15:53 Read more about Machine learning and A.I. in marketing – Connecting computing power to human insights
Cloud-based big data analytics for customer insight-driven design innovation in SMEs Submitted by rest1 on Thu, 05/29/2025 - 15:53 Read more about Cloud-based big data analytics for customer insight-driven design innovation in SMEs
Social media marketing strategy: definition, conceptualisation, taxonomy, validation, and future agenda Submitted by rest1 on Thu, 05/29/2025 - 15:53 Read more about Social media marketing strategy: definition, conceptualisation, taxonomy, validation, and future agenda
Online influencer marketing Submitted by rest1 on Thu, 05/29/2025 - 15:53 Read more about Online influencer marketing
Creating business value with process mining. Submitted by rest1 on Thu, 05/29/2025 - 15:53 Read more about Creating business value with process mining.
Predicting customer demand for remanufactured products: A data-mining approach Submitted by rest1 on Thu, 05/29/2025 - 15:53 Read more about Predicting customer demand for remanufactured products: A data-mining approach