Hidden Persuasion: 33 psychological influence techniques in advertising

Submitted by rest1 on Thu, 05/08/2025 - 15:43

Image URL

https://read.kortext.com/api/cover/v1/books/42775/200

URL

https://links.arden.ac.uk/peurma

Reading List Category

Author(s)

Andrews, M., van Leeuwen, M., van Baaren, R.

Book Edition

1

ISBN

9789063695316

Lesson Number

Module Levels

Publisher

SAGE

Source Type

Year of Publication

2015

Programme Name

PG Marketing Reading Lists

School Name

Reading List Module Name and Code