Reading List Category
Resource Type
Lesson

Lesson 1

Key Text eBook

Design Literacy: Understanding Graphic Design

by Heller, S.
Essential Resource Website

Student Skills List - 10 Skills Students Need to…

by Schinkten, O.
Wider Reading Website

VARK Modalities: What do Visual, Aural, Read/…

by VARK Learn Limited

Lesson 2

Key Text eBook

Design Literacy: Understanding Graphic Design

by Heller, S.
Essential Resource Video

GeoMedia Graphic Design Agency

by GeoBrand
Essential Resource eBook

Design Elements: Understanding the rules and…

by Samara, T.
Wider Reading Website

Halfcut Growler Shop

by Neltner Small Batch
Wider Reading Website

Paula Scher, The Diva is Dismissed, 1994

by MoMA
Wider Reading Website

Schwartz spice brand goes transparent in redesign

by Polianskaya, A.
Wider Reading Website

OLMA St. Gallen 1959 Poster

by Coles, S.
Wider Reading Website

Thakn You in a Can Packaging Design for Christmas…

by World Brand Design Society

Lesson 3

Key Text eBook

Design Literacy: Understanding Graphic Design

by Heller, S.
Essential Resource Video

Talking about Swiss Style: Norm

by Museum für Gestaltung Zürich
Wider Reading Website

Neville Brody on authenticity, outrage, and his…

by Gosling, E.
Wider Reading Website

Sigi Odermatt Image Gallery

by Swiss Graphic Design Foundation
Wider Reading Website

Red Snapper - Various albums

by Non-Format
Wider Reading Website

R Wines

by Grateful Palate Library
Wider Reading Website

Zumbotel Annual Report

by Stefan Sagmeister
Wider Reading Website

DCM Holiday Coasters

by Gee + Chung
Wider Reading Website

Interview with Graphic Designer Neville Brody

by Butler, A.

Lesson 4

Key Text eBook

Design Literacy: Understanding Graphic Design

by Heller, S.
Essential Resource Website

BLUE HUGS Wine Tag Design

by Salikhov, T.
Essential Resource Video

Why wit is important in branding

by Computer Arts
Wider Reading Website

Blowing in the Wind

by D&AD
Wider Reading Website

From Pasture to Pop Culture Chick fil As Cow…

by Endeavour Maketing
Wider Reading Website

PSAs Keep Getting More Creative

by Zjawinski, S.
Wider Reading Website

How To Create A Hand Lettering Mural

by Quine, L.

Lesson 5

Key Text eBook

Design Literacy: Understanding Graphic Design

by Heller, S.
Essential Resource Video

Paid Contests :: Why you should avoid spec work

by The Art of Photography
Wider Reading eBook

Packaging the Brand: The relationship between…

by Ambrose, G. and Harris, P.
Wider Reading Website

Boa Boca Gourmet

by Zawada, C.

Lesson 6

Key Text eBook

Design Literacy: Understanding Graphic Design

by Heller, S.
Essential Resource Video

Michael Bierut: Let's Talk About Clients -…

by CreativeMornings HQ
Essential Resource Video

Getting Clients to YES

by The Futur
Essential Resource Audio

How to Get Clients as a Freelance Graphic Designer

by Gratzer, C.
Wider Reading eBook

The Jelly Effect: How to make your communication…

by Bounds, A.

Lesson 7

Key Text eBook

Design Literacy: Understanding Graphic Design

by Heller, S.
Essential Resource eBook

Drawing for Graphic Design: Understanding…

by Samara, T.
Essential Resource eBook

Meggs' History of Graphic Design

by Meggs, P. B. and Purvis, A. W.
Wider Reading Website

Melbourne's bold "M"

by Leraczyk, A.
Wider Reading Website

A set of twenty-five Coca-Cola light bottles,…

by Sotheby's

Lesson 8

Key Text eBook

Design Literacy: Understanding Graphic Design

by Heller, S.
Essential Resource Website

Are You Solving Design Problems Or Forcing…

by Bradley, S.
Essential Resource eBook

Decision Making and Problem Solving: Break…

by Adair, J.
Essential Resource eBook

Creating a Brand Identity: A Guide for Designers

by Slade-Brooking, C.
Wider Reading Website

Belvedere Vodka Packaging and Branding

by Stranger and Stranger
Wider Reading Website

Evidently: How do you Change One Thing?

by Evidently
Wider Reading Article

The Dynamic Construction of Brand Storytelling

by Aimé, I.

Lesson 9

Key Text eBook

Design Literacy: Understanding Graphic Design

by Heller, S.
Essential Resource Video

Julian Treasure: How to speak so that people want…

by TED
Essential Resource eBook

Communication: Your Key to Success

by Taylor, S. and Lester, A.

Lesson 10

Key Text eBook

Design Literacy: Understanding Graphic Design

by Heller, S.
Essential Resource eBook

The Graphic Designer's Guide to Clients

by Shapiro, E. M.
Essential Resource Video

How to respond to the 3 most common Client…

by The Futur
Essential Resource Video

How To Present Logo Designs and Identity Projects…

by The Futur
Essential Resource Website

How To Convince The Client That Your Design Is…

by Bowen, R.