Reading List Category
Resource Type
Lesson

Lesson 1

Key Text eBook

AI, Data, and Digitalization

by Akerkar, R.
Essential Resource Article

New Ways of Seeing Big Data

by Simsek, Z. et al.
Essential Resource Article

Editorial - Marketing Science and Big Data

by Chintagunta, P., Hanssens, D. M. and Hauser, J. R.
Essential Resource Article

Big Data-Savvy Teams’ Skills, Big Data-Driven…

by Akhtar, P. et al.
Essential Resource Video

Decision-making in a future of Big Data and AI |…

by TEDx Talks
Essential Resource Website

Power Pivot: Powerful data analysis and data…

by Microsoft Support
Essential Resource Article

Artificial intelligence and innovation management…

by Haefner, N. et al.
Essential Resource Video

What are AI and big data?

by World Economic Forum
Essential Resource Website

Tutorial: Import Data into Excel, and Create a…

by Microsoft Support

Lesson 2

Key Text eBook

Big Data for Big Decisions: Building a Data-…

by Pera, K.
Essential Resource Video

Machine Learning | What Is Machine Learning? |…

by Simplilearn
Essential Resource Article

Exploring Opportunities and Challenges of…

by Kuleto, V. et al.
Essential Resource Article

Artificial Intelligence: Transforming Supply…

by Tripathi, M. and Sachin
Essential Resource Article

Robotic Process Automation — a driver of digital…

by Siderska, J.
Essential Resource Other

Analysis of Machine Learning Algorithms in Big…

by Kaur, E. S. and Shukla, A. K.

Lesson 3

Key Text eBook

Big Data for Big Decisions: Building a Data-…

by Pera, K.
Essential Resource Article

Big Data and Competitive Advantage: Some…

by Casarotto, E. L. et al.
Essential Resource Article

What managers need to know about big data: an…

by Provost, F. and Euchner, J.
Essential Resource Article

Challenges and Benefits of Deploying Big Data…

by Balachandran, B. M. and Prasad, S.
Essential Resource Website

The UK’s framework for AI regulation

by Gallo, V. and Nair, S.
Essential Resource Video

Correlation and Regression with Excel

by Scott Stevens
Essential Resource Website

JPMorgan Chase: Digital Transformation, AI and…

by Dignan, L.
Essential Resource Video

AI and Data Protection ISSUES. The definitive…

by TechGDPR

Lesson 4

Key Text eBook

Hands-On Data Warehousing With Azure Data Factory

by Coté, C., Gutzait, M. K., and Ciaburro, G.
Key Text eBook

Microsoft Azure Data Solutions: An introduction

by Seara, D. A., Milano, F., and Dominici, D.
Essential Resource Video

Everything You Need to Know About Big Data: From…

by Amazon Web Services
Essential Resource Video

How to Use SPSS for Beginners

by Research by Design
Essential Resource Article

A review on designing of distributed data…

by Shaweta
Essential Resource Website

IBM SPSS Statistics Installation Guide. Mac…

by Arden
Essential Resource Video

An Introduction to the SPSS Workspace – SPSS for…

by Research by Design
Essential Resource Video

AppsAnywhere

by Arden

Lesson 5

Key Text eBook

Big Data for Big Decisions: Building a Data-…

by Pera, K.
Essential Resource Article

The impact of big data analytics on firms’ high…

by Popovič, A. et al.
Essential Resource Article

Linking business intelligence to strategy

by Morio, J.

Lesson 6

Key Text eBook

Data Mining Techniques: For marketing, sales, and…

by Linoff, G., and Berry, M.
Essential Resource Website

Introduction to SEMMA. Enterprise Miner Reference…

by SAS
Essential Resource Website

What is process mining? Refining business…

by White, S. K.
Essential Resource Article

Adaptations of data mining methodologies: a…

by Plotnikova, V., Dumas, M., and Milani, F.
Essential Resource Article

Proposed Framework for Implementing Data Mining…

by Khedr, A. E., Kadry, M., and Walid, G.
Essential Resource Article

Digitalisation and Big Data Mining in Banking

by Hassani, H., Huang, X. and Silva, E.

Lesson 7

Key Text eBook

AI, Data, and Digitalization

by Akerkar, R.
Essential Resource Article

Banking with blockchain-ed big data

by Hassani, H., Huang, X., and Silva, E.
Essential Resource Article

Finding Needles in a Haystack: Using Data…

by Perols, J. L., Bowen, R. M., Zimmerman, C. and Samba, B.
Essential Resource Article

Catching Gazelles with a Lasso: Big data…

by Coad, A. and Srhoj, S.
Essential Resource Article

Leveraging technology through crowdfunding to…

by Melton, A., Damron, T., McCarthy, V. and Rupp, W.
Essential Resource Website

What Is Big Data Analytics

by Landry, S.
Essential Resource Video

BUS7029 Analysing Big Data and Artificial…

by Arden

Lesson 8

Key Text eBook

AI, Data, and Digitalization

by Akerkar, R.
Essential Resource Article

Big Data and Predictive Analytics and…

by Dubey, R. et al.
Essential Resource Article

Big data analytics capabilities: a systematic…

by Mikalef, P., Peppas, I., Rogstie, J., and Giannakos, M.
Essential Resource Article

Exploring the relationship between big data…

by Mikalef, P., Krogstie, J., Pappas, I., and Pavlou, P.
Essential Resource Article

The big data-business strategy interconnection: a…

by Ciampi, F. et al.
Essential Resource Article

Examining the interplay between big data…

by Mikalef, P. and Krogstie, J.

Lesson 9

Key Text eBook

AI, Data, and Digitalization

by Akerkar, R.
Essential Resource Website

Downloading and installing Weka

by Weka Wiki
Essential Resource Article

Security and Privacy in Big Data Life Cycle: A…

by Koo, J., Kang, G., and Kim, Y.-G.
Essential Resource Article

Big Data: Some Ethical Concerns for the Social…

by Weinhardt, M.
Essential Resource Article

How Data Protection Regulation affects Startup…

by Martin, N., Matt, C., Niebel, C., and Blind, K.
Essential Resource Article

Towards a GDPR-Compliant Blockchain-Based COVID…

by Haque, A. B., Naqvi, B., and Hyrynsalmi, S.
Essential Resource Article

Preserving Digital Privacy in e-Participation…

by Vasiliki, D., Aggeliki, A., and Stefanos, G.

Lesson 10

Key Text eBook

AI, Data, and Digitalization

by Akerkar, R.
Essential Resource Article

Challenges and benefits of Industry 4.0: an…

by Mohamed, M.
Essential Resource Article

Startups and the innovation ecosystem in Industry…

by Rocha, C. F., Mamédio, D. F. and Quandt, C. O.
Essential Resource Article

Digital twin and big data towards smart…

by Qi, Q. and Tao, F.
Essential Resource Article

Industry 5.0 and human-robot co-working

by Demir, K. A., Döven, G. and Sezen, B.