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PG MBA and Executive Education Reading Lists BUS7025

Managing Digital Transformation and Innovation

All the reading and resources from your modules, all in one place

Reading List Category

Key Text

Essential Resource

Wider Reading

Resource Type

Article

Audio

eBook

Journals

Legislation

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Video

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Lesson

Lesson 1

Lesson 2

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Lesson 6

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Lesson 8

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Lesson 10

Lesson 4

Digital Business Transformation

Digital Transformation of Enterprise Architecture

Essential Resource Website

Virgin Atlantic reaches new heights with…

by TNG Solution

Essential Resource Video

DevOps in 5 Minutes

Essential Resource Website

Untangling the Spaghetti of Hotel Technology

Essential Resource Video

DevOps Transformation: A Case of History…

by IT Revolution

Essential Resource eBook

Digital Transformation: Building Intelligent…

by Maheshwari, A.,

Essential Resource

Australia and New Zealand Banking Group: The…

Essential Resource Video

Bangkok Bank Drives Digital Transformation – Next…

Essential Resource Video

SAS takes off on digital transformation journey…

Lesson 8

Business Model Generation: A Handbook for…

by Osterwalder A., and Pigneur Y.,

Innovation and Entrepreneurship

by Bessant, J. and Tidd, J.,

Essential Resource Website

The Long Tail Effect theory in practice explained

by Krasinski, M.,

Essential Resource Website

Uber: So much more than going from A to B

by Business Models Inc.,

Essential Resource Video

Business Model Canvas Explained

Essential Resource Website

Netflix Business Model: How does Netflix make…

by Gupta, S. K.,

Essential Resource Article

Strategies for Two-Sided Markets.

by Eisenmann, T., Parker, G., Van Alstyne, M. W,

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