Green marketing strategies, environmental attitude, and green buying intention: A multi-group analysis in an emerging economy context

Submitted by rest1 on Thu, 05/29/2025 - 15:54

URL

https://links.arden.ac.uk/hqign785

Reading List Category

Author(s)

Kaur, B., Gangwar, V. P., and Dash, G.

Journal Title

Sustainability

Lesson Number

Module Levels

Page Numbers

6107

Source Type

Volume and part number

14 (10)

Year of Publication

2022

Programme Name

UG Business Management Reading Lists

School Name

Business Management

Reading List Module Name and Code