Behavioral advertising and consumer welfare: An empirical investigation

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URL
https://www.ftc.gov/system/files/ftc_gov/pdf/PrivacyCon-2022-Acquisiti-Mustri-B…
Reading List Category
Wider Reading
Author(s)
Mustri, E. A. S., Adjerid, I. and Acquisti, A.
Journal Title
Federal Trade Commission PrivacyCon
Lesson Number
Lesson 2
Module Levels
Level 6
Page Numbers
pp.1-53
Source Type
Other
Volume and part number
2022
Year of Publication
2022
Programme Name
UG Business Management Reading Lists
School Name
Business Management
Reading List Module Name and Code
BUS6014D