Artificial intelligence (A.I.) applications for marketing: A literature-based study

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URL
https://links.arden.ac.uk/rwn9gp07
Reading List Category
Wider Reading
Author(s)
Haleem, A., Javaid, M., Qadri, M. A., Singh, R. P. and Suman, R.
Journal Title
International Journal of Intelligent Networks
Lesson Number
Lesson 7
Module Levels
Level 6
Page Numbers
119-132
Source Type
Article
Volume and part number
3
Year of Publication
2022
Programme Name
UG Business Management Reading Lists
School Name
Business Management
Reading List Module Name and Code
BUS6014D