Luxury brand experiences and relationship quality for Millennials: The role of self-expansion

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URL
https://research.ebsco.com/linkprocessor/plink?id=d0f06eae-eaff-32be-9263-137df…
Reading List Category
Essential Resource
Author(s)
de Kerviler, G. and Rodriguez, C. M.
Journal Title
Journal of Business Research
Lesson Number
Lesson 3
Module Levels
Level 4
Page Numbers
250–262
Source Type
Article
Volume and part number
102
Year of Publication
2019
Programme Name
UG Hospitality and Tourism Reading Lists
School Name
Hospitality and Tourism
Reading List Module Name and Code
IHM4004