Positioning a brand: Best practices for marketing product features with humour

Submitted by rest1 on Thu, 05/08/2025 - 15:10

URL

https://www.youtube.com/watch?v=YUNjCx7w11k

Reading List Category

Essential Resource

Author(s)

Newell, G.

Lesson Number

Module Levels

Source Type

Year of Publication

2012

Programme Name

PG Design and Creativity Reading Lists

School Name

Design and Creativity

Reading List Module Name and Code