Global Marketing

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Image URL
https://read.kortext.com/api/cover/v1/books/602575/200
URL
https://links.arden.ac.uk/sa5uxvzs
Reading List Category
Essential Resource
Author(s)
Hollensen, S.
Book Edition
8
ISBN
9781292251820
Lesson Number
Lesson 7
Module Levels
Level 7
Page Numbers
492
Publisher
Pearson
Source Type
eBook
Year of Publication
2020
Programme Name
PG MBA and Executive Education Reading Lists
School Name
MBA and Executive Education
Reading List Module Name and Code
BUS7021