Marketing: An Introduction

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Image URL
https://read.kortext.com/api/cover/v1/books/1909099/200
URL
https://links.arden.ac.uk/9pc8uh
Reading List Category
Essential Resource
Author(s)
Armstrong, G., Kotler, P. and Opresnik, M. O.
Book Edition
15
ISBN
9781292433165
Lesson Number
Lesson 4
Module Levels
Level 4
Page Numbers
139-141
Publisher
Pearson
Source Type
eBook
Year of Publication
2023
Programme Name
UG Business Management Reading Lists
School Name
Business Management
Reading List Module Name and Code
BUS4011