How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals

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Image URL
https://app.kortext.com/Shibboleth.sso/Login?entityID=https%3A//shib-idp.arden…
URL
https://links.arden.ac.uk/v664dsyh
Reading List Category
Essential Resource
Author(s)
Westwood, J.
Book Edition
7
ISBN
9781398605695
Lesson Number
Lesson 1
Module Levels
Level 6
Publisher
Kogan Page
Source Type
eBook
Year of Publication
2022
Programme Name
UG Design and Creativity Reading Lists
School Name
Design and Creativity
Reading List Module Name and Code
GRA6001