Strategic Marketing: Creating Competitive Advantage

Submitted by rest1 on Thu, 05/08/2025 - 14:16

Image URL

https://read.kortext.com/api/cover/v1/books/1983573/200

URL

https://links.arden.ac.uk/juqzqffr

Reading List Category

Author(s)

West, D. et al.

Book Edition

4

ISBN

9780192598783

Lesson Number

Module Levels

Publisher

Oxford University Press

Source Type

Year of Publication

2022

Programme Name

UG Business Management Reading Lists

School Name

Business Management

Reading List Module Name and Code